Privacy Policy for Meta Platform Services

Effective Date: July 2026  ·  Last Updated: July 2026

Aureus University School of Medicine (“we,” “us,” or “our”), located in Oranjestad, Aruba, operates and manages marketing, applications, and lead generation via Meta Platforms, Inc. (including Facebook, Instagram, and Messenger). This Privacy Policy explains how we collect, use, process, and protect your personal information when you interact with our Meta advertisements, Lead Forms, Facebook Pixel, or related Meta integration services.

When you interact with Aureus University School of Medicine through Meta platforms, we may collect the following types of information:

• Information You Provide Directly: This includes information you submit via Meta Lead Forms, Messenger chats, or event sign-ups (e.g., your full name, email address, phone number, academic background, country of residence, and enrollment timeline).
• Information Collected Automatically (Meta Pixel & Conversions API): If you visit our website via a Meta advertisement, we use tracking technologies like the Meta Pixel. This collects data regarding your actions on our website (such as pages viewed, forms filled, or application submissions), IP address, browser type, and device identifiers.

We use the data collected via Meta services to fulfill your requests and improve our educational outreach. Specifically, we use it to:

• Process your requests for brochures, admissions consulting, and enrollment information.
• Contact you via email, phone, or SMS regarding your inquiry into our MD programs.
• Optimize our marketing campaigns and serve you more relevant advertisements on Meta platforms.
• Analyze website traffic and user behavior to improve our online application experience.

Aureus University School of Medicine values your privacy. We do not sell, rent, or trade your personal information to third parties. Your data may only be shared under the following strict conditions:

• With Service Providers: Trusted admission consultants, CRM platforms, and cloud hosting entities who assist us in operating our university management software under strict confidentiality agreements.
• Legal Compliance: If required by Aruban law, international education regulatory bodies, or legal processes.

We utilize the Meta Pixel to measure the effectiveness of our advertising campaigns. You have complete control over how your data is used for targeted ads:

• Meta Settings: You can adjust your ad preferences directly inside your Facebook or Instagram account settings under “Ad Preferences.”
• Browser Opt-Out: You can set your browser to block cookies or use browser extensions that block tracking scripts like the Meta Pixel.

We implement industry-standard physical, technical, and administrative security measures to protect your data from unauthorized access or disclosure. We will retain your information for as long as necessary to fulfill academic recruitment purposes or to comply with international educational retention laws.

Depending on your country of residence (e.g., EU students, US citizens, or Indian applicants), you may have the right to access, correct, restrict, or request the deletion of the personal information we hold about you.

To exercise any of these privacy rights, please contact our Admissions & Compliance Office directly using the information below.

If you have any questions about this Privacy Policy or how Aureus University handles your data via Meta platforms, please contact us at:

• Entity: Aureus University School of Medicine
• Address: Oranjestad, Aruba
• Email: admissions@aureusuniversity.com
• Website: www.aureusuniversity.com